Your Precocious Intern – How to use generative AI responsibly in reporting
- Report Authors: Falcon Windsor and Insig AI
- Jun 19
- 2 min read
Updated: Jun 24
By Falcon Windsor and Insig AI

Insig AI and Falcon Windsor are proud to publish our research report and recommendations on the use of generative AI in the creation and preparation of corporate reporting. The report is the first in-depth look at how generative AI is actually being used in corporate reporting, and what’s at stake if it isn’t properly managed. The report draws on multiple sources, including qualitative insights from 40 companies (including 20 FTSE 100s), and a rigorous analysis of 21,000+ corporate documents published by FTSE 350 companies.The report highlights the opportunities and risks introduced by gen AI, from streamlining processes and enabling faster insights, to concerns around truth and accountability, which are the bedrock of corporate reporting. The report also proposes a guiding principle for the responsible use of gen AI in reporting, along with set of practical recommendations to help companies reap the benefits and mitigate the risks of its introduction. Download the full report:
Download the report summary:
The research team would like to thank John Elkington, Founding Partner and Executive Chairman of Volans and world authority on corporate responsibility and sustainable capitalism, for writing the foreword to this 'timely, useful contribution to a critically important debate'.
“Amid the hype around gen AI, we need to take a pragmatic approach to adopting it in business, and I hope these focused recommendations help put that into practice. It’s also clear that exploring AI’s role in reporting reflects broader questions around how to handle this technology, so that we harness its power without compromising trust.” — Diana Rose, Head of ESG Solutions, Insig AI
“I’m keen to try anything that will help companies report better, and, used well to support the purpose of reporting, generative AI could certainly do great things. But, if people use it unthinkingly, without proper training or guidelines, it could fatally undermine the accuracy and truthfulness of reporting. I hope our research and recommendations will prompt the necessary debate!” — Claire Bodanis, Founder and Director, Falcon Windsor
Missed the Webinar? Watch the Full Recording
On June 12, Insig AI and Falcon Windsor hosted a first webinar, exploring the report’s findings and sharing practical guidance for navigating the evolving intersection of AI and corporate reporting. Speakers included:
Diana Rose, Head of ESG Solutions at Insig AI
Claire Bodanis, Founder and Director of Falcon Windsor
Samantha Mudd, CEO of Bytes Technology Group
John Elkington, Founder and Chief Pollinator at Volans
Listen to our panel discuss the benefits and risks that generative AI introduces to reporting and learn more about our guiding principle and recommendations for how to introduce it responsibly.
Click here to watch the webinar recording.
Coming soon: A webinar series on generative AI in reporting
Following strong interest in this AI report and the accelerating pace of innovation, we’re launching a new webinar series this autumn in partnership with Falcon Windsor.
The series will explore how organisations are adopting AI tools, and the ethical, strategic, and regulatory questions they’re navigating. We’ll hear directly from practitioners, discuss real-world use cases, and invite diverse perspectives from across the reporting ecosystem.
Sign up for our newsletter so you don't miss out on this upcoming webinar series or future insights on the evolving role of AI in reporting.
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